Houston, TX -- (SBWIRE) -- 03/29/2018 -- The report is named, "Global Location-Based Advertising Market Report 2023." The publication has estimated the sales forecast values for the global market from 2018 to 2023. The forecast of the sales growth of the market has also been calculated on the basis of type, application, and region. A section on the evaluation of market effect factors has shed light upon some of the most crucial aspects such as environmental changes due to economic or political reasons, change in consumer preference, and technological evolution in associated sectors.

Global Location-based Services Market to Grow at a CAGR of 40% Through 2021

Location data hit the mainstream a few years ago and has since become a critical element of a brand's marketing strategy. This has largely been influenced by the immediacy factor; consumers now rely on their mobile devices for practically everything and can find what they want at the tap of a button. But despite the mass potential offered by location data to target consumers in new and more personal ways, there is still a degree of uncertainty among marketers about what it all means. The quality of location data has improved over the years – but who can marketers trust when it comes to deriving accurate location data from a consumer's device? And how can they build on the insights gained from the data to enhance consumer profiles based on their real-time behaviours?

The major vendors in the Location-Based Advertising market include
Apple, Foursquare, Google, xAD, AdMoove (HiMedia), Groupon, Near, Aislelabs, Appello Systems, Badoo, BLIP Systems A/S,Burpple, COUPIES

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The demand for these devices is growing among mobile users and business travelers that have a higher need for portability and connectivity. Consumers and business users want to connect multiple devices to high-speed Internet at a lower cost. The high penetration of the Internet and the need for high data rates is driving the adoption of faster telecommunication services. Mobile data traffic is expected to increase rapidly during the forecast period. Around 40% of the mobile data traffic originates from households. Mobile data helps network operators to earn better revenue by providing better outdoor-to-indoor coverage.

The analysis of the manufacturing cost structure of the global Location-Based Advertising market has been performed based on key aspects such as industry chain structure, manufacturing process, raw materials, and their suppliers. The manufacturing plants analysis and technical data of the global market have been explained in the lights of raw material sources, technology sources, research and development status, manufacturing plants distribution, and commercial production date and capacity.

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Table of Contents:

Global Location-Based Advertising Market Research Report 2017

Chapter 1 Location-Based Advertising Market Overview

Chapter 2 Global Economic Impact on Industry

Chapter 3 Global Market Competition by Manufacturers

Chapter 4 Global Production, Revenue (Value) by Region

Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions

Chapter 6 Global Production, Revenue (Value), Price Trend by Type

Chapter 7 Global Market Analysis by Application

Chapter 8 Manufacturing Cost Analysis

Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers

Chapter 10 Marketing Strategy Analysis, Distributors/Traders

Chapter 11 Market Effect Factors Analysis

Chapter 12 Global Market Forecast

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