Dubai, UAE -- (SBWIRE) -- 11/28/2017 -- "It's Not You (It's Them)" is a radical departure from traditional approaches for individuals who want to improve their life. Instead of advising people to change or try to improve themselves, the message is simple – don't allow problematic and irritating people into their lives.

"Human intolerants are normal and healthy people that simply have higher standards and expectations," said Vandell. "It's similar to how listening to bad music doesn't help you appreciate music more. It is the same with people – to love them you have to avoid most of them."

The book is composed of short, bite-sized chapters designed to console and let people know they're not alone. Being irritated by annoying people isn't due to any unfounded prejudice or ill-will, it's simply a rational reaction.

"My hope is that this book will pave the way to make it acceptable in society to openly come out as 'human intolerant' and for people to be allowed to self-segregate from those that sabotage their quality of life," said Vandell.

While it's impossible to avoid all problems and irritations, the author notes that avoiding annoying people and situations can be significantly reduced with conscious, deliberate and disciplined planning to create a personal bubble of calm. "People are programmed from the cradle to be "nice" to others, but each person's identity and quality of life is shaped by who and what they allow into their lives."

Dealing with difficult people is exhausting, frustrating and counterproductive. Leading researchers in psychology and social anthropology, as well as political representatives from the alt-right and the liberal left, all agree that the idea of 'non-problematic people' avoiding 'problematic people' is simple yet powerful and has the potential for creating world peace.

"It's Not You (It's Them): A Guide to Your Perfect Bubble" (ISBN 1548385026) explains to readers how to thrive by creating a shield to improve overall quality of life. "It's Not You (It's Them): A Guide to Your Perfect Bubble" is available as an audiobook on iTunes and Audible. It's also available on Amazon in a paperback and Kindle edition.

About Mitch Vandell
Based in Dubai, Vandell uses satire to present counterintuitive ideas that challenge conventional thinking. He's a prolific author who has been featured in print and broadcast media, including Forbes and Bloomberg.

Media Contact:
Mitch Vandell
Phone: +971 50 885 7810
Email: press@itsnotyou.xyz
Website: www.ItsNotYou.xyz