Pune, India -- (SBWire) -- 01/30/2018 --The customer journey analytics market size is expected to grow at CAGR of +20% during forecast period.
Among industry verticals, the Banking, Financial Services and Insurance (BFSI) vertical is expected to continue to have the largest market share during the forecast period. This vertical is going through a massive transformation, as banks and insurance companies are focusing multi-channel customer experience management to accelerate customer acquisition, improve business loyalty, and encourage repeat business. The retail and E-Commerce vertical is expected to grow at the highest CAGR during the forecast period, owing to an increased focus on reducing customer churn rate.
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The study presents a qualitative and quantitative analysis of the market, its key segments, regulatory landscape, and competitive scenario, and recent developments. A detailed analysis of factors expected to drive and challenge the growth of the market as well as the trends that decide consumer inclination are highlighted. The report utilizes a variety of primary and secondary research methodologies for gathering quantitative as well as qualitative data on global as well as regional fronts. With the help of a number of industry-best analytical methods, the vast amount of market data thus gathered is filtered and narrowed down to the details that matter the most to companies operating in the Global Customer Journey Analytics Market or aspiring to enter it.
Companies Profiled In This Report:
IBM Corporation, Salesforce.com, Adobe Systems Incorporated, SAP SE, NICE, Verint Systems, Pointillist, ClickFox, Quadient, Kitewheel, Servion Global Solutions, CallMiner
The customer journey analytics software segment is expected to gain a larger market share during the forecast period. The demand for customer journey analytics software is rising, as organizations need a solution to monitor and analyze customer interactions to understand their feelings, emotions, and sentiments. Customer journey analytics vendors provide software that assist companies with the data collection and analysis for generating meaningful insights into customer sentiments, voice of the customer, and the volume of interactions. Customer journey analytics software analyze the data in different formats, such as video, images, text, or audio.
Marketing strategies and marketing channels adopted by key companies are highlighted in the report. Corporations are concentrating on improving direct and indirect advertising strategies and develop various promotion channels, brand strategies, and pricing strategies. This statistical surveying report finds that major corporations functioning in the Global Customer Journey Analytics Market are concentrating on acquiring a few startup companies in the near future. With this, the key companies will get a chance to focus on adopting new trends and innovations in the market products. Additionally, by merging with startups, leading companies are aiming to maintain their dominance in the global market.
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Reason to Access Global Customer Journey Analytics Market Research Report:
Analysis of Global Customer Journey Analytics Market and its upcoming growth prospects is been mentioned with maximum precision. This study includes an elaborative summary of market which also includes snapshots that offer depth of information of various other segmentations. Through qualitative and quantitative analysis of key factors which are responsible for boosting or hampering the market growth and the promising opportunities in market have been provide. Primary and secondary research is been done in detail which helps the readers have a strong understanding of the complete market for the forecast period.
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Table of Contents:
Global Customer Journey Analytics Market Research Report 2017
Chapter 1: Global Customer Journey Analytics Market Overview
Chapter 2: Global Economic Impact on Industry
Chapter 3: Global Market Competition by Manufacturers
Chapter 4: Global Production, Revenue (Value) by Region
Chapter 5: Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6: Global Production, Revenue (Value), Price Trend by Type
Chapter 7: Global Market Analysis by Application
Chapter 8: Manufacturing Cost Analysis
Chapter 9: Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10: Marketing Strategy Analysis, Distributors/Traders
Chapter 11: Market Effect Factors Analysis
Chapter 12: Global Customer Journey Analytics Market Forecast
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+20% CAGR to Be Achieved by Customer Journey Analytics Market According to Research Analysis, Technological Advancements and Industry Forecast 2023
Impactable Research on Customer Journey Analytics Market by Customer Segmentation and Targeting, Customer Behavioral Analysis, Campaign Management, Component, Deployment Model, Organization Size, Vertical-IBM Corporation, Adobe Systems Incorporated, SAP SE, ClickFox, Quadient