Sellbyville, DE -- (SBWire) -- 02/15/2019 --The Broth Market is estimated to exceed USD 2.8 billion by 2024; according to a new research report by Global Market Insights, Inc. Changing consumer preference towards animal-based stock as a protein source will drive broth market growth. Rising health consciousness and high disposable income will support the product penetration. Factors such as rapid urbanization and ageing population are anticipated to propel ready to drink broth market size.
Growing awareness regarding personal fitness among young and adults will fuel stock market size. Improved metabolism, bone strength and enhanced immunity are the key health benefits offered by the product. Increasing popularity of rich nutrient beverages to avoid dependency on medicines and health supplements will provide lucrative opportunities for the industry growth.
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Global processed & packaged food industry expansion owing to increasing demand for healthy and convenient food will drive stock market growth. Improved taste, high vitamin & mineral content, anti-inflammation and easy to digest will remain key properties fueling product penetration.
Refrigerated broth market is anticipated to witness growth over 4% up to 2024. Increasing demand for chilled and frozen packaged food products that can be stored for longer duration supporting segment growth. Factors such as high preservation, enhanced shelf life and food safety concern during transportation are expected to influence refrigerated products demand.
Multi outlets are expected to hold over 80% of the broth market share in 2016. Factors such as wider product selection, captivating shopping environment, and ease of availability will drive product sales from this segment. Manufacturers are expected to invest in new outlets to boost product sales and expand their customer base.
Specialty gourmet channel is anticipated to witness over 3% growth over the forecast period. Increasing popularity of gourmet products and consumer loyalty towards high quality food with a strong focus on natural and organic ingredients driving demand in this segment.
North America broth market will witness growth over 4% up to 2024. High disposable income and trend of ready to eat food due to changing lifestyle will propel regional industry size. Increasing consumer consciousness regarding health benefits associated with stock consumption over traditional soups will fuel product penetration.
Asia Pacific broth market size accounted for over 15% of the industry share in 2016. The regional industry growth is attributed to large consumer base and increasing spending on packaged food. Increasing working women population in the region is also likely to influence product demand. Development of multi outlet food channels will drive convenient buying of products thus, propelling regional industry growth.
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Global broth industry share is fragmented in nature owing to presence of independent & specialized small-and-medium-sized companies. Major players include College Inn, Knorr, Campbell Soup Company, Manischewitz and Pacific Foods of Oregon. Other prominent companies are Progresso, Bare Bones, Paleo, Bonafide Provisions, and The Stock Merchant. Meat processing companies are expected to forward integrate their business operation to enhance profitability. Easy availability of raw material and procurement likely to create new avenues for overall stock market expansion.
