Johor, Malaysia -- (SBWire) -- 08/11/2014 --“In the last few years, GoDaddy has come under fire plenty of times – and for plenty of reasons. Not only has the company used sexual advertising several times to promote its services, which has led to backlash several times, but in early 2011 then-CEO Bob Parsons killed a wild elephant in Zimbabwe, which many believed was just another sign that the company was willing to engage in unethical practices.” This statement was made by one of Forbes’ contributors. And this statement has indeed opened up opportunities for other web hosting companies to develop their services and to further hone their commitment to service the online world.
The Major Turnoffs and the Lessons to Learn
Over the years, there had been a number of reasons why people and businesses moved away from GoDaddy. The major turnoffs? Overpricing, slow hosting, horrible support, unfriendly to use, limited control, and scandalous selling tactics. Many felt that they had been ripped off with GoDaddy’s services. But what are the lessons to learn and how do emerging web hosting companies learn from GoDaddy’s experience?
Reliable Service. This is the top concern of business owners and even individuals who want to build their websites and are in search of a web hosting company. Uptime is very important because businesses lose hundreds of thousands of dollars for any single minute that their website experience a downtime. The actual uptime percentage for the entire company and the specific server where the website will reside are all important factors to consider. A good web hosting company like WEBNICC should be able to present their historical data so customers would have an idea on how scheduled outages are being managed. Scheduling downtime during non-peak times for maintenance purposes is one factor that customers consider as well.
Bandwidth and Space. Offering unlimited disc space or huge amounts of disc space makes any web hosting company’s packages attractive for customers. Bandwidth is another factor to consider especially if the website of the customer becomes a popular and a busier site which would need more bandwidth. Being clear about the inclusions in terms of bandwidth capabilities in the web hosting company’s packages would make it easier for customers to understand what they would expect from their subscription and when they need to upgrade.
Pricing. The more competitive the prices are, the more it would attract customers. One bad reputation of GoDaddy is that they have very costly packages and services, and add-ons that other web hosting providers merely provide for free (or are already included in the plans at much lower prices). Trying to be competitive in terms of pricing whilst providing the best service is a surefire way to win the hearts of website owners.
Web Security. Web hosting companies should provide an option for website owners to choose from a dedicated server and a shared hosting. The company’s salesperson must clearly explain to potential customers the benefits of having a dedicated server for ensuring security of information. Those with eCommerce sites should should be able to decide on getting a dedicated hosting at competitive prices.
Customer Support. One of the key advantages successful companies have nowadays is having a reliable and good customer support. Web hosting companies who has an available voice, chat, or email support most likely win the battle. Web hosting is a technical aspect that not all people are familiar with. Having separate departments for sales, billing, and technical support are all proven effective means of doing business.
About WEBNICC
WEBNICC is one of the leading web hosting providers that offers a money-back guarantee program to ensure customer satisfaction of their products and services, guarantees a response time within six hours for all technical support requests being submitted, and entitles every customer to a 99.9% monthly uptime guarantee which means that if the server drops below a 99.9% uptime in a given month, they will refund that month of hosting to the customer. As a hosting provider that believes in simplicity, WEBNICC wants web hosting to be one less worry in an already stressful world.
