Lewes, DE -- (SBWire) -- 09/01/2016 --Report forecast the fresh mushroom market in Singapore to grow at a CAGR of 2.88% during the period 2016-2020.
Mushrooms are porous, fleshy, and spongy and are most often considered as vegetables. They have both individual consumers and foodservice providers as primary consumers. Because of their medicinal and nutritional values, consumers in Singapore are willing to pay more for healthy, fresh, and hygienically-packed fresh mushrooms. However, Singapore is a net importer of fresh mushrooms with more than 95% of its fresh mushrooms being imported from other APAC countries.
The report covers the present scenario and the growth prospects of the fresh mushroom market in Singapore for 2016-2020. To calculate the market size, the report considers the revenue generated from the sale of fresh mushrooms in both the retail sector and the foodservice sector.
The market is divided into the following segments based on product type:
- Button
- Shiitake
- Oyster
- Other
According to the report, increasing popularity of specialty mushrooms will be a key driver for market growth. Specialty mushrooms are gaining importance in Singapore. For example, Maitake mushroom, a specialty mushroom, was launched in the market in July 2015 by the Hokto Kinoko Corporation of Japan. Maitake mushrooms are grown in Japan and exported to Singapore. They are rich in proteins, vitamins, and minerals and fortify the immune system. These mushrooms are also promoted through cookery shows and tasting events in high-end restaurants. However, other types of gourmet fresh mushrooms like Porcini, Morel, forest, chanterelle, and wild types of mushrooms are in greater demand. Seasonal mushrooms are also in high demand.
Further, the report states that one of the challenges for the market will be labor-intensive nature of mushroom cultivation. Mushroom production requires high level of management skill and input. There is always a wrong perception among new growers that mushroom cultivation is easy. However, they fail to analyze that each species of mushroom needs specialized treatment to yield consistent results. Mushroom cultivation is labor-intensive and physically demanding. For example, outdoor mushroom cultivation involves hard work such as hauling logs to incubation sites and cutting trees, moving logs inside and outside of soak tanks, and packaging and transporting to markets. The size of the labor force in Singapore was more than 3.08 million as of 2010, but only 0.1% of the labor force was engaged in agriculture, which is a main concern. Retaining labor in this field is also difficult owing to the labor-intensive nature of the work.
Fresh Mushroom Market in Singapore 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
key players in the fresh mushroom market in Singapore: Aries Fresh, FreshDirect, Mycofarm Global, SGvegetables, Ban Choon Marketing, and Thygrace Marketing.
Other Prominent Vendors in the market are: Champ Fungi, and Hup Heng Fresh Produce.
Market driver
- Medicinal values associated with mushrooms
- For a full, detailed list, view our report
Market challenge
- Lack of availability of quality ingredients and support
- For a full, detailed list, view our report
Market trend
- Vegetarianism: A new trend in Singapore
- For a full, detailed list, view our report
Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
Spanning over 57 pages and 43 Exhibit "Fresh Mushroom Market in Singapore 2016 - 2020" report covers Executive summary, Scope of the report, Market research methodology, Introduction, Market landscape, Country profile: Singapore, Market segmentation by product type, Distribution channel analysis, Import and export, Market drivers, Impact of drivers, Market challenges, Impact of drivers and challenges, Market trends, Vendor landscape.
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