Pune, India -- (SBWire) -- 02/11/2019 --Programmatic advertising is a term used in digital marketing to describe a fast-growing computer-based automated purchase, sale, placement, and optimization of digital advertising. Unlike traditional advertising, programmatic advertising purchases are associated with using a software system that is not human to purchase digital advertising. Programmatic advertising technologies increase efficiency and lower your advertising costs. With programmatic advertising, organizations can more easily access ads based on targeted customer data, while reducing labor costs in the overall transaction process. Because of the functional benefits that programming algorithms provide to lower customer acquisition costs, advertising agencies have focused on this automated advertising technology.
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Programmatic Advertising market Key vendors :
AOL Advertising, App Nexus, AdRoll, Adobe Systems, Adingo, Beeswax, Connexity, DataXu, DoubleClick, Flurry, Media Math, Rubicon Project.
The experts have studied the various classifications and applications, which were considered very vital for the players who are operating in the global market. Likewise, the Programmatic Advertising global market report has presented a detailed overview of the drivers, restraints and opportunities in terms of type.
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a) Market penetration-In depth data on the products and services offered by top players in the Programmatic Advertising market. The report analyzes the Programmatic Advertising market by products, application, end user and region.
b) Product development/innovation- Intricate insights on upcoming technologies, research and development activities, and new product launches in the Programmatic Advertising market.
c) Market development-Comprehensive information about lucrative emerging markets. The report analyzes the markets for Programmatic Advertising across various regions.
Programmatic Advertising Market Segmentation by Type:
Desktop Banners
Desktop Videos
Mobile Banners
Mobile Videos
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Market Segmentation Analysis:
By Application:
Education
Travel
Finance
Retail
Media and Entertainment
The key geographies across the world have been evaluated in the research report, viz. North America, Europe, Asia-Pacific (APAC), Middle East & Africa and Latin America. The development of each of these countries and regions has been scrutinized on the grounds of local consumption, export, import and price. Apart from this, the report has provided a basic outline of all these geographies. The researchers have also conversed on the progress trend of the global Programmatic Advertising market while considering the volume, product, application trends and so forth in different geographical markets.
Table of Contents:
Global Programmatic Advertising Market Research Report 2019-2025
Chapter 1 Global Programmatic Advertising Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Programmatic Advertising Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis
Chapter 12 Global Programmatic Advertising Market Forecast
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