Sacramento, CA -- (SBWire) -- 08/12/2014 --“Rain Dance: The 3 Eloquent Solutions to Business Profitability and Sustainability,” by Legend People Research and Marketing CEO and Founder, Dr. Kimberly Bonniksen has claimed Amazon Business Best Seller status in just 4 days.
“There are Legends among us. In every culture and every time period, the world has relied on Legends and Heroes and today, some of the most valiant heroes are found in our business sector. These heroes fight the good fight every day to ensure our joint financial futures. Never before has the grit and determination of entrepreneurs been more necessary, yet 55% of entrepreneurs express extreme fear of losing their business entirely. More pressing, 70% of CEOs say they must have double revenue from new sources in the next five years. The truth is that success is not a lonely endeavor. Every hero relies on multiple guides and allies to successfully complete their quest. This book is in tribute and in service to our Heroes, the men and women who bring the rains of profit and prosperity.”
Says well known Leadership Executive Coach Mimi Peak, “This book is eye opening! The power of the metaphor is just the tip of the iceberg of the power of what Dr. Bonniksen teaches. Buy it, Learn it, Do it, Reap the result, Celebrate! I loved it and have bought numerous copies for people I care about!! Totally loved it!”
Stone Love, renowned motivational speaker adds, “I am so grateful for the release of this book. It is exceptional. I recommend this book to anyone who wants to know how to become a legend.”
Language, stories, culture, tradition and self-worth are inextricably connected. There are universal themes of culture and bravery in the face of adversity that can be learned from the actions taken by modern heroes of the business world. By learning the simple formula of legend, entrepreneurs are empowered to maximize their own legendary elements to dominate the marketplace. Renowned historian and novelist Victor Hugo taught, “History has its truth, and so has legend. Legendary truth is of another nature than historical truth. Legendary truth is invention whose result is reality. Furthermore, history and legend have the same goal; to depict eternal man beneath momentary man.” When business owners adapt their marketing to match the principles of legend, so eloquently evolved from native populations across the world, during every time period and every culture known to man, the universe aligns, stars twinkle brighter and profits come as naturally as the sun rises each morning.
When 55% of entrepreneurs today report “extreme fear” of losing their business altogether, costly levels of caution when decisiveness is called for tend to cripple rather than empower. Despite the fear, 75% of business leaders identify innovation and growth as their top priority.
Learning from our past ensures brighter futures. Regardless of time, culture, gender or religion, our lives are shaped by the stories we tell. When we understand how we as humans are hardwired to accept certain patterns as truth and others as deception, we can begin to tap the true power of story. This in depth study of the persuasive elements of story provides the foundational understanding for today’s marketers and business leaders to capitalize on our human connections and bring clarity and authenticity to our messages, empower leaders to build their own Legend and that of the heroic target market they choose to serve.
To further support business owners seeking their own Legend, the Legend People are offering an extensive course to guide entrepreneurs step by step through their own Rain Dance to profitability and sustainability. Enrollments are limited and based on application date and qualification for study.
More information about the Legend People Research and Marketing firm is available at: http://legendpeople.com/
About Kimberly Bonniksen
Kimberly Bonniksen, EDD, CEO of The Legend People Marketing Research and Consulting firm and KlarosKonsulting, is a highly sought after doctoral level researcher, branding strategist and author. Dr. Bonniksen’s proprietary branding formula, “Legend Building” is the foundation of The Legend People Research and Marketing Firm and is the culmination of more than 20 years of research in education, business, marketing and anthropology. Legend People boasts the highest credentialed Consultants and Researchers passionate about transforming organizations to legendary status. Dr. Bonniksen is author of Aesop: Ancient Master of Persuasion; Legend Building: Ancient Wisdom for Radically Better Branding; The Great Explorer:Adapted from an Ancient Amazon Legend; Legend de Juracan:An adaptation of Ancient Taino Wisdom to Rock Modern Business; and “Rain Dance: The 3 Eloquent Solutions to Business Profitability and Sustainability.
The Legend People have transformed marketing stories to Legends for hundreds of companies, from startups to the 4th largest retailer in the world. The Legend People have worked Costco, University of Phoenix, NAPA, the National Concierge Association, and the International Association Online Learning to name a few. Legend People are long- time advocates for the educational rights and opportunities for disenfranchised populations.
For more information visit www.legendpeople.com
Media Contact:
Jon Perrier
Legend People
651-380-1274
Jon@legendpeople.com
