ReleaseWire

UK Spring Manufacturer Airedale Springs Produce New Corporate Video

Posted: Friday, January 08, 2010 at 2:00 AM CST

Keighley, Yorkshire -- (SBWire) -- 01/08/2010 -- Airedale Springs in association with their marketing company Bms Marketing Services Ltd 0844 8841940 have this month produced their new corporate video.

This was their first venture into the realms of Video since back in the 1960s, which featured as a News Broadcast on Look North. The video can be seen by clicking this link http://www.airedalesprings.co.uk/Company-Video.php

Roy Veervald, IT Manager of Airedale Springs comments.

"As a company we felt it was important to embrace new methods of marketing, which will include promoting this video on the internet through mediums such as Facebook, Google videos, as well as placing this video onto our website. They say a picture paints a thousand words, in this case we hope our video gives our customers both new and old the full picture. When Bms informed us of their new Video Service it was natural for us to use them as we already successfully work closely with them in all areas of our marketing We wanted them to incorporate the history of the company which was why the video features footage from the 60s. The video back then showed state of the art machinery from the 60s, the modern footage shows we have kept this ethos close to our hearts with the footage of the latest spring machinery to date. We are very impressed with the video as this encompassed entirely what we required in the project brief"

Gerard O'Shaughnessy Managing Director at Bms Marketing Services Ltd 0844 8841940 comments.

"December 2009 was an exciting time for us, as we launched our new department Bms Video Services. This is aimed primarily at Industrial companies, in the production of quality Corporate Video at a highly competitive price. More and more companies are beginning to see that a Corporate Video incorporated into a website is no longer a nice to have, but an essential marketing tool. This coupled with Googles inclusion of Video returns into the main Google return, along with their Video site makes this now a necessity.

We already work closely with Airedale in terms of their online advertising, Google positioning, Online Directory adverts, Online Press Releases and Email Marketing, and this video was a natural progression of the company's marketing in terms of this. Airedale have always been a fwd thinking company, in terms of advertising and open to new ideas, therefore the video will be marketed aggressively across all online media channels, with a view to Promoting the Airedale brand and services offered. To date the video can now be seen on over 50 Video Sharing sites.

About Airedale Springs Ltd
Established in 1945 Airedale Springs Ltd. is a traditional family business which has gained a World-Wide reputation for up to the minute expertise, utilising the latest technology in the production of quality springs.

For more information please contact:-
Roy Veervald
IT Manager
Airedale Springs Ltd,
Ebor Lane, Haworth,
Keighley,
West Yorkshire,
BD22 8HT,
UK

Telephone: +44(0) 1535 643456
Fax: +44(0) 1535 645392

Website: http://www.airedalesprings.co.uk
Email: sales ( @ ) airedalesprings dot co dot uk

Press circulated by BMS Marketing Services Ltd. 00 44 1274 878770 http://www.bmsmarketingltd.co.uk.