Gurgoan, Haryana -- (SBWire) -- 05/27/2010 -- We start with introducing ourselves; we are Octan Media, SEO Company in India offering SEO services, web design, social media marketing, paid advertising and print services. We are based in Gurgaon (Haryana), India. A part of Rico Auto Industries, a world-class engineering company supplying a wide range of high precision fully machined aluminum and ferrous components and assemblies to automotive OEMs across the globe.
Okay, now we can proceed with SEO marketing tips for your online business in the form of websites. First we need to understand what is SEO? Different people have different definition of SEO. Well, those who don’t know what S E O means, it is Search Engine Optimization. So, what this can do? Remember, you must understand that you know what is SEO but a user or a visitor or say a customer don’t know what SEO is and how it helps them.
There are many people outside who don’t know how SEO marketing or SEO Optimization helps them to gain business from internet. According to our survey in India out of 100 people only 4 – 5 people know what search engines is and what it do? We have prepared few very generic questions about search engines, social network sites like facebook, orkut and asked these questions to public and the stats are horrible for us because we are 2 largest population country in the world and most of us don’t know much about internet.
So our aim should be to aware our people about new technology. So that they can understand what we are doing and how it helps them. Every business wants profit and now in India entrepreneurs understands the importance of internet and online traffic. This is our responsibility to help others to learn it and open the doors of opportunity for entrepreneurs who want to promote their business locally, regionally, nationally or global.
Therefore, SEO helping vendors around the world for promote their business whether products or services through search engines. Most of the people around the world using search engines to find information on internet. Few Search Engines you know are Google, Yahoo, Bing (MSN), Yandex, Baidu (Chinese Search Engine). Whatever you write on search box is called query or keyword and when you hit on enter it returns you 1000’s of results related to your query. An end user is either looking for some information or want to buy some products through internet. This is how search engine works. You enter some keywords and search engines finds information in its database related to your query and return you best related information you asked for.
Now how it helps the vendor here who don’t have a website and only have a shop in some place and he/she also wants to promote his business locally, regionally or nationally. Well here comes the role of a SEO company who helps the vendor to understand his business and then create a user friendly website and promote it on internet so that more people can find his business and visit the website.
Those who already have websites and want to generate sales through their websites can also take help of SEO Company. Here are few SEO tips for website owners who want to promote their websites and willing to increase the reach of the business for more traffic and sales.
• Use your website to inform your customers how you help them.
• Let them find you through different verticals on internet like videos, images, local maps and natural search.
• Always create content for user first, and then sales pitch.
• Give them reason why they choose you, provide testimonial and references of your past work.
• Increase awareness of your business and take participation in seminars and organize if possible.
• Create social profiles and create your group of network and tell them about your business and take their feedback and suggestions.
• Include your local address and phone number on the website pages so that people can contact you easily.
• Don’t make your website too complex; make it simple and easy to navigate. Never target so many things on single page.
• Think about keyword or phrases that people likely to enter on search engines to find your products and services. Put those keywords on your pages like Title, Meta Description, H1, Alt Tag, and Main Content and link those pages from related keywords from other pages and some related websites other than yours.
• Submit your business on local directories like yellow pages, web directories etc.
• Write article and press release and let them syndicate for back links.
• Always create separate title tags and meta description for each page on the website. It helps search engines and users to understand what page is about.
These are the basic but very effective SEO tips that help you to rank on search engines. You must know how to do SEO marketing for your website with available SEO tools. I hope you like this article and if you are thinking to hire a SEO Company for SEO services don’t hesitate contact us. You can contact us though our website i.e. http://www.octanmedia.com or write directly to us at sales@octanmedia.com. Or if you have any question or suggestion for us, please write directly to me at ramesh@octanmedia.com.
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