Los Angeles, CA -- (SBWire) -- 04/07/2015 --When Norton J. Kiritz launched his 47-page publication, 'Program Planning & Proposal Writing' in 1972, it rapidly established the field of grantsmanship and created a model that over a million people have used in forty countries. It's no wonder The New York Times dubbed it the "Grantseekers' Bible"; managing to turn a strategy-heavy topic into something fun, easy-to-understand and, most of all, able to raise hundreds of millions of dollars.
A new generation of grant developers is now facing stiffer competition and tougher proposal requirements. To help this situation, Barbara Floersch, Executive Director of The Grantsmanship Center, is delighted to announce a revised, updated, greatly expanded, and powerful new edition of Kiritz's classic publication.
'Grantsmanship: Program Planning & Proposal Writing' has been described as "one book that anyone and everyone who raises money for nonprofit efforts should have on their bookshelf".
Synopsis:
This new edition sets novice grantseekers on the right track while challenging experienced non-profit professionals to apply increased rigor in their work. It includes updates of the well-loved checklists from the original and also tackles new and pressing topics such as prevention and delayed outcomes.
Other areas covered:
- Universal concepts for translating any funder's application guidelines
- The 8 components of a logical case for support, how they fit together and why they must
- How to develop meaningful outcomes
- How to develop a simple, useful program evaluation plan by answering 8 essential questions
- Anatomy of the budget
- Understanding varied matching fund requirements
- Adapting the basic model to develop proposals for arts & culture, capacity building, capital projects, general operations, planning, and research
The vision and voice of the classic publication is enriched with updated and expanded material for the newest generation of grant developers. It covers everything you need to know to create effective programs and competitive grant proposals in today's sophisticated non-profit sector.
"There were no books about grantsmanship before Kiritz's original release, and now the marketplace is crowded, thanks to the industry benchmark model he established," explains Floersch, whose organization has trained over 125,000 non-profit professionals. "This new version is as easy to read as the original–clear, honest, and straight-forward. It's thorough and addresses new topics other books haven't tackled. We believe it's another game-changer."
Continuing, "Current grant developers face incredible competition, an unsteady economy, and both the benefits and challenges of explosive changes in technology. Our book helps them turn challenges into opportunities and embrace each one with gusto, and it's all laser-targeted to the present."
Industry magnates have come out in force with rave reviews. Wendy Garen, President and CEO of The Ralph M. Parsons Foundation and Chair, Board of Directors of Southern California Grantmakers, comments, "This is one book that anyone and everyone who raises money for nonprofit efforts should have on their bookshelf. I'd hope that if I saw it there it would be well-read and more than a bit worn, because the advice and counsel is invaluable."
David Cay Johnston, Pulitzer Prize-winning investigative reporter, adds, "Before applying for any grant, read this book. The original was a masterwork that helped thousands of nonprofits. Now updated and expanded, this book is so easy to understand that it equips the most novice proposal writer to craft a request for grant funding. It will teach you how grantmakers think, how to avoid fatal mistakes, and how to achieve your organization's goals. It's worth its weight in gold."
'Grantsmanship: Program Planning & Proposal Writing' is available now on Amazon: http://amzn.to/1F3BeQP and at GrantsmanshipCenter.com http://www.tgci.com
For more information on The Grantsmanship Center, visit the official website: http://www.tgci.com
About Barbara Floersch
Barbara Floersch, Executive Director of The Grantsmanship Center since 2011, has over 35 years' experience in nonprofit management, proposal writing, grant management, and nonprofit consulting. She has raised tens of millions of grant dollars, taught throughout the US and internationally, developed programs that have assisted thousands, testified before the U.S. Congress, and served as an expert reviewer in federal grant competitions. She has written for numerous publications and is a regular contributor to the Nonprofit Times. Barbara was born in Quincy, FL and lives in Adamant, VT.
