Dallas, TX -- (SBWire) -- 11/02/2010 -- This report offers insights into the market opportunities and entry strategies adopted by foreign OEMs (original equipment manufacturers) to gain a market share in the Turkish defense industry. In particular, it offers in-depth analysis of the following:
Market opportunity and attractiveness: detailed analysis of the current industry size and growth expectations during 2010–2015, including highlights of the key growth stimulators. It also benchmarks the industry against key global markets and provides detailed understanding of emerging opportunities in specific areas.
Procurement dynamics: trend analysis of imports and exports, together with its implications and impact on the Turkish defense industry.Industry structure: five forces analysis to identify various power centers in the industry and how these are likely to develop in the future.
Market entry strategy: analysis of possible ways to enter the market, together with detailed descriptions of how existing players have entered the market, including key contracts, alliances, and strategic initiatives. Competitive landscape and strategic insights: analysis of competitive landscape of the defense industry in Turkey. It provides an overview of key defense companies (both domestic and foreign), together with insights such as key alliances, strategic initiatives, and a brief financial analysis.
Business environment and country risk: a range of drivers at country level, assessing business environment and country risk. It covers historical and forecast values for a range of indicators, evaluating business confidence, economic performance, infrastructure quality and availability, labor force, demographics, and political and social risk.
Table Of Contents
1 Introduction
1.1 About this Report
1.2 Definitions
1.3 Methodology
1.3.1 Secondary research
1.3.2 Primary research
1.3.3 Conventions
1.4 ICD Research Terrorism Index
1.5 About ICD Research Defense Intelligence Center
2 Executive Summary
3 Market Attractiveness and Emerging Opportunities
3.1 Defense Market Size and Forecast
3.1.1 Turkish defense expenditure expected at US$17.5 billion by 2015
3.1.2 A strained relationship with Greece, instability within the region, security threats and peacekeeping missions will drive Turkish defense expenditure over the forecast period
3.2 Analysis of Defense Budget Allocation
3.2.1 The acquisition of military hardware during the forecast period will account for the majority of defense expenditure
3.3 Homeland Security Market Size and Forecast
3.3.1 Turkey’s homeland security market estimated to be US$9.8 billion in 2010
3.3.2 Internal security threats to drive homeland security expenditure
3.3.3 Turkey faces a high level terrorist threat
3.4 Benchmarking with Key Global Markets
3.4.1 Turkey is ranked among the top fifteen defense spending countries in the world
3.4.2 As a percentage of GDP, Turkish defense expenditure expected to decrease due to rapid economic growth
3.4.3 Turkey ranked eleventh among countries with the largest defense imports globally
3.4.4 Turkey ranked twenty one among countries with the largest defense exports
3.5 Market Opportunities: Key Trends and Growth Stimulators
3.5.1 The country plans the acquisition of missile defense systems
3.5.2 Demand for maritime equipment expected to increase
3.5.3 Border security equipment will experience a surge in demand
4 Defense Procurement Market Dynamics
4.1 Import Market Dynamics
4.1.1 Turkish defense imports continue to increase at a steady rate
4.1.2 During the review period, Germany emerged as the primary supplier of arms to Turkey
4.1.3 Most imported defense equipment are advanced technology armored vehicles and ships
4.2 Export Market Dynamics
4.2.1 Turkish defense exports increased at a CAGR of 26.40% during the review period
4.2.2 The main destinations for Turkish defense exports are developing nations such as Asia and the Middle East
4.2.3 Armored vehicles hold the largest share of Turkish defense exports
5 Industry Dynamics
5.1 Five Forces Analysis
5.1.1 Bargaining power of supplier: low
5.1.2 Bargaining power of buyer: high
5.1.3 Barrier to entry: medium
5.1.4 Intensity of rivalry: high
5.1.5 Threat of substitution: high
6 Market Entry Strategy
6.1 Market Regulation
6.1.1 The Turkish government encourages offsets in order to develop the country’s domestic industrial defense base
6.2 Market Entry Route
6.2.1 Joint venture provides market entry opportunity for foreign OEMs
6.2.2 Joint research and development programs provide foreign OEMs with an opportunity for market entry
6.3 Key Challenges
6.3.1 Corruption poses a challenge to the success of defense deals
6.3.2 Completion of military modernization plans, project delays, and cost escalation expected to limit new projects
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