Middletown, DE -- (SBWire) -- 11/24/2014 --There’s no way to sugarcoat it; the footprint of drought-stricken areas has grown exponentially in the past five-years. People are rapidly using water in ways they don’t realize and, with the nation’s love of cars, keeping them shiny is one of the biggest culprits. The statistics speak for themselves, with the average hand-wash using over one-hundred gallons of water and so-called “environmentally-friendly” commercial washes using twenty-three gallons. However, Kozak, an 88-year old manufacturer of waterless car wash products is now helping the nation fight back.
Their ‘Beat the Drought’ campaign is travelling the length and breadth of the United States, urging people to switch out their bucket and sponge for the company’s Auto Dry Wash Cloth. If everyone in the United States made the switch, the current drought epidemic would be half a billion gallons of water better off.
“Our goal is promote awareness of preserving water, the world’s most valuable resource,” explains Tara Hyndman, Marketing Director at Kozak. “With more and more municipalities imposing restrictions on watered car washing, there has never been a better time to jump on board our campaign and do your bit. 77% of all our sales come from areas effected by drought, so we’re starting to making waves.”
Continuing, “Numerous companies with big fleets of vehicles are already using our products. This gives them a faster, cheaper and scratch-less way to maintain their vehicles, while doing a lot of good to the environment.”
The Auto Dry Wash cloth is a patented, treated cloth that uses no sprays or solutions, saves over 5,000 gallons of water, provides around 50 cleanings per cloth and is guaranteed not to scratch. Customers only need to open the packaging and then start wiping. In addition to saving water, the cloth saves significant time and money – as the average “dry wash” takes about 10 minutes and costs approximately $0.25. The Cloth was invented in 1926, and remains the staple for high end and vintage auto collectors, limo and car services, and detailing companies worldwide.
Kozak recently expanded its line with the launch of the 10 Minute All-In-One Wax. This innovative three-step product cleans, polishes and waxes all in one – providing a wash, polish and high-end carnauba finish in approximately 10 minutes on a midsized vehicle.
“Let’s face the facts; clean water is a diminishing commodity and waterless car wash products are already becoming the way of the future. According to the Global Industry Analysts, Inc.’s 2013 Automotive Cleaning Chemicals Report, “ease of use and waterless car wash products will score the highest gains in the marketplace”. Kozak Dry Wash was way ahead of its time….and still is!” Hyndman adds.
Those wishing to join the ‘Beat the Drought’ campaign are urged to purchase their Auto Dry Wash cloth and get wiping today.
Consumers and distributors can learn more about Kozak Dry Wash products at http://www.kozak.com
About Kozak
KozaK DryWash cloths were first used in Batavia, N.Y. at the R.M. Walker Ford dealership. In those early Model T days, two men worked all night long with bucket and hose preparing demonstrator cars for the next days demonstration. KozaK cloths were born out of the necessity of cutting the “car wash” expense account. Developed by Russ Bridge and Edward Walker III of Genesee Chemical Co., it was discovered that the “Genesee” cloths saved 80% of the wet washing expense. It was also discovered that the cloths lasted for 50 to 100 cleanings. Word of mouth advertising spread the news of the cloths for over two years until the KozaK DryWash name was invented and the cloths were patented. KozaK cloths were originally distributed through 10,000 Rexall-Liggett Drug Stores, Firestone Stores, Ford Tractor and Implement dealers, and through many gas and oil companies. In addition, “KozaK Radiograms” were heard nightly over 25 stations reaching an audience of 50 million listeners. Kozak products are currently available at PepBoys automotive stores.
