Pune, India -- (SBWIRE) -- 06/19/2018 -- Customer intelligence (CI) is the process of collecting and analyzing information about customers and their activities. This activity helps merchants build deeper and more effective relationships with their customers and improves organizations' strategic decision-making by providing rich insights into the customer base. CI is a key component of effective customer relationship management (CRM).

Organizations can gain access to key information related to their customers which has a direct financial bearing. Organisations use customer intelligence analytics to increase their market share, attract new customers, retain customers, modify or introduce new products and optimise operations. Businesses are using customer intelligence tools to understand what their customers are doing and the reason behind it. Nowadays customer intelligence software is integrated with CRM software for better tracking and consolidated results.

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Top Key Vendors:
Microsoft Corporation, SAS Institute Inc., Open Text Corporation, Qlik International AB, Verint Systems, FICO Inc., Information Builders Inc, Angoss Software Corp, IBM Corporation, and SAP SE.

Enterprises across various industries are experiencing difficulties in retaining customers, knowing about them, and engaging with empowered customers. To overcome these challenges companies are employing information systems such as customer intelligence, which is driving the CI market. Moreover, companies are engaging more and more customers to know more about them, with increasing competition in the industry forcing companies to use customer intelligence system more effectively. In CI, companies need to derive valuable insights from the data available.

Some of the cutting-edge contenders working in the Global Customer Intelligence market are described in the report for the objective of systematic case study. The business and economic summation of these enterprises along with their principal tactics approved have been given in this report.

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Table Of Content:

Chapter 1 Industry Overview of Customer Intelligence Market

Chapter 2 Manufacturing Cost Structure Analysis of Customer Intelligence Market

Chapter 3 Technical Data and Manufacturing Plants Analysis of Customer Intelligence Market

Chapter 4 Global Customer Intelligence Overall Market Overview

Chapter 5 Customer Intelligence Regional Market Analysis

Chapter 6 Major Manufacturers Analysis of Customer Intelligence

Chapter 7 Development Trend of Analysis of Customer Intelligence Market

Chapter 8 Customer Intelligence Marketing Type Analysis

Chapter 9 Conclusion of the Global Customer Intelligence Market Professional Survey Report 2018

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