Portland, OR -- (SBWIRE) -- 05/31/2018 -- The growing health-consciousness and the need for physical fitness are propelling the demand for running shoes in the US. With changes in lifestyles, most US consumers now prefer comfort over price. As a result, the demand for comfortable footwear is increasing, which will also drive the growth of the market in the coming years.
The availability of and the demand for innovative footwear is one of the most important trends emerging in the market. For instance, Nike collaborated with technology giant Apple to produce the Nike + iPod sports kit, which has a built-in electronic chip that measures the speed and distance a wearer has run during an exercise session. The growing demand for such innovative products will have a positive impact on the market's growth over the next five years.

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Covered in this report
The report covers the present scenario and the growth prospects of the athletic footwear market in the US for 2016-2020. To calculate the market size, the report has taken into consideration the revenue generated from the retail sales of athletic footwear to individual consumers in the US.

The market is divided into the following segments based on product:
- Running shoes
- Basketball shoes
- Gym and training shoes
- Others (walking, aerobics, hiking, and tennis shoes)

Athletic Footwear Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
- Adidas
- ASICS
- New Balance
- Nike
- Skechers

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Other prominent vendors
- Amer Sports
- Avia
- Brooks Sports
- British Knights
- Columbia Sportswear
- Eddie Bauer
- Newton Running
- Nfinity Athletic Corporation
- Rockport
- Saucony

Market driver
- Growing number of gym and health club memberships
- For a full, detailed list, view our report

Market challenge
- Inconsistent raw material prices and growing competition
- For a full, detailed list, view our report

Market trend
- Increasing use of eco-friendly products
- For a full, detailed list, view our report

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