Seattle, WA -- (SBWIRE) -- 11/14/2019 -- Global Cloud Analytics Market – Insights
Cloud analytics is performing analysis using cloud computing. It aids in increasing accessibility and is affordable. Through data consolidation, cloud analytics aids in creating a real-time mode for efficient data management.

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Global Cloud Analytics Market – Drivers
Increasing adoption of cloud services is a major factor boosting growth of the global cloud analytics market. For instance, according to Coherent Market Insights' analysis, in 2015, the cloud traffic was 1891 EB (Exabyte) and is estimated to reach 6844EB (Exabyte) by 2020. Moreover, increasing demand for management and analysis of unstructured data is also expected to boost growth of the market. Several organizations rely on data on social media such as from comments, posts, tweets, photos, and others to understand consumer demand, customer experience, and product description. According to International Data Group, unstructured data is growing at the rate of 62% per year and by 2022, 93% of all data will be unstructured.

Global Cloud Analytics Market – Restraints
Increasing concerns on data security is a major factor hindering growth of the market. Cloud storage is vulnerable to data breaches, fraudulent use of cloud services, and data theft.

Global Cloud Analytics Market: Taxonomy
By Deployment Model
-Public
-Private
-Hybrid
-Community

By Organization Size
-Small Enterprises
-Medium Enterprises
-Large Enterprises

By Verticals
-BFSI
-Retail
-Telecommunication
-Healthcare &Life-science
-Media& Entertainment
-Government
-Business and consulting services
-Research & Education
-Manufacturing and Other

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Global Cloud Analytics Market: Regional Insights
On the basis of region, the global cloud analytics market is segmented into North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. North America accounted for the largest market share in 2016, owing to increasing adoption of cloud for storing data. For instance, according to Coherent Market Insights' analysis, in 2015, the cloud traffic was 1891 EB (Exabyte) and is estimated to reach 6844EB (Exabyte) by 2020. Moreover, high presence of major players such as IBM Corporation, Google, and Oracle Corporation is also contributing to growth of the market in the region.

Global Cloud Analytics Market: Competitive Landscape
Key players in the market are focused on launching new products to expand their product portfolio. For instance, in 2017, IBM Corporation launched Integrated Analytics System, a new unified data system designed to give users fast, easy access to advanced data science capabilities and the ability to work with their data across private, public or hybrid cloud environments.

Major players operating in the global cloud analytics market include, Vmware Inc., Tibco Software, Teradata, IBM Corporation, Oracle Corporation, Google, SAP, Rackspace, Qlik Tchnologies Inc., Tableau Software, Sas Institute Inc., Pivotlink, Panorama Software, and Microsoft Corporation.

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