Godalming, Surrey -- (SBWIRE) -- 09/12/2014 -- In an age where online marketing is becoming more and more competitive, the key to having the edge over the competition is to keep innovating and embracing the latest technologies. CommuniGator, one of the leading names in the Internet marketing domain has made life easier for businesses, professionals and individuals who want to reach out to their target audience by launching a unique custom marketing automation platform.

New Age of Marketing Automation
According to CommuniGator’s Email Marketing department head “Marketing automation is the most important key to the success of your online marketing efforts in the current digital marketing environment. It is the next major development in the field.” He adds, “Our new custom marketing automation system has been developed keeping in mind the new requirements of our clients to succeed.”

Some of the main benefits of the new marketing platform highlighted by the company include lead generation, new and repeat business, rescued proposals and sales, revenue from cross selling and up-selling, increased referrals, and customer loyalty and retention. The company also provides services for handling the campaign for its clients – from developing the campaign to designing their creative. This can be especially helpful to small to medium sized businesses that don't have the resources and time to build and manage their campaigns.

Main Aspects of the New Platform
Drip Marketing – This form of marketing automation system from CommuniGator allows businesses to target specific audiences through a regular flow of automated messages that help keep the brand on top of their mind. This aspect of the system allows marketers and businesses to send out pre-developed social media / email messages to their leads over a specific period of time.

Lead Nurturing – The new marketing automation platform helps businesses build relationships with their prospects in a highly relevant and consistent way. It uses email marketing for building and managing lead nurturing campaigns. With this system, the platform automates most of the task, and the only thing the users will have to think about is the content. The platform allows users to target the content their audience receives based on what they have already interacted with. This means marketers will be targeting only those who have already demonstrated their interest.

Page Scoring – This aspect of the marketing automation system allows users to learn about the visits each web page receives. When a visitor hits a specific score, the platform will automatically send them the first email with valuable information they could use.

This new marketing automation system from CommuniGator has some innovative features that may not yet have been seen in the digital marketing environment. More information about this platform and its deeper aspects could be found by visiting their website or contacting them.

Contact Information:
CommuniGator Ltd
The Old Byre, Peper Harow,
Godalming, Surrey, GU8 6BQ
Phone: +44 (0)1483 411 911
Fax: +44 (0)871 503 3580
Email: info@communigator.co.uk
Website: http://www.communigator.co.uk