Esselunga Italy: Consumer Profile
Esselunga Italy: Consumer Profile is the result of Canadean’s extensive online consumer survey Esselunga in Italy, presenting uniquely detailed data on Esselunga’s end-consumers. It provides retailer profiles for both Main and Occasional consumers (determined by the share of their goods coming from this retailer) covering over 25 individual consumer groups, and retailer share at product category level.
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