New Market Study: "Trend and Opportunities in the Italian Personal Accident and Health Insurance Industry to 2016: Market Profile"
In terms of gross written premium, the Italian insurance industry is the fourth-largest insurance industry in the European region behind the UK, France and Germany. These four countries collectively account for more than XX% of the European insurance industry value in 2011. From 2008 to 2010, the French, German and Italian insurance industries all expanded rapidly, as poor overall economic performance encouraged consumers to seek the financial security associated with insurance products.
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