Microwaves in France - New Market Report Now Available
After having recovered strongly from the initial impact of the economic crisis in 2009 and then accelerated rapidly in 2010, growth in microwaves volume sales slowed slightly in 2011. This slowdown was partly due to increasing maturity, with the household possession rate for these appliances reaching 85%. At the same time, volume growth slowed as worsening economic conditions discouraged some consumers from replacing older microwaves unless it became absolutely necessary. Nonetheless, busier...
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