Just Released: "Cat Food in Norway"
In 2012, cat food is expected to experience equally high growth as dog food, but remain a smaller category in absolute value terms. Despite the fact that there are almost twice as many cats as dogs in Norway, value sales of cat food are lower than value sales of dog food. First of all, cats require almost five times lower calorie intake. Secondly, cats are not as beloved as dogs. Norwegians less readily trade up in cat food, and are...
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