Laundry Care in Morocco - New Report Available
Morocco is shifting from standard to concentrated laundry detergents. This trend began with the initiative of the Moroccan Detergents Association (AMOD) in mid-2010 to replace standard detergents with concentrated formats. After Japan, Europe and the US, it was the turn of the MENA (Middle-East and North Africa) region, including Morocco, to introduce concentrated detergents in an attempt to protect the environment and maintain sustainable development. This was initiated mainly by the leading...
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