"Laundry Care in Bulgaria" Is Now Available at Fast Market Research
Laundry care is becoming increasingly fragmented with new product formats and more effective ones being launched all the time. In 2012, the strongest development in terms of new product launches came from concentrated liquid detergents. After switching to concentrated powder detergents at the beginning of the review period, in 2012 virtually all companies in Bulgaria directed their efforts towards marketing concentrated liquid detergent formats. At the same time, companies continued improving...
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