Private Label Brands Providing a Boost to Indian Women Wear Market
The women apparel market in India is largely unorganized with multinational brands being restricted to the premium segment. According to a new report by RNCOS “Indian Women Wear Market Forecast to 2015”, in lieu of the above, the private labels brands are gradually gaining popularity in the Indian market and are building up a loyal clientele, with some of them even graduating into standalone stores.
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