ZOFT Announces MARCH MADNESS Logo Competition Encouraging Creative Minds Everywhere
Brand recognition is what makes the difference between a company that can thrive through evolution and a company that might merely survive. Strong brands have an identity that allows them to broaden their range of products far beyond what they originally created and still stay true to their mission. ZOFT Gum has done just that over the years, creating added-value products that began with gum but soon expanded to lozenges, candy and mints. Their brand is strong because they encourage...
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