The Founder and CEO of Village X Mike Buckler Seeks Support from Indiegogo to Create the World's First Completely Transparent Mobile Giving Experience
People sincerely want to make the world a better place, but it's hard to know how to help. Americans love to micro-donate to great causes while shopping, and global consumers overwhelmingly favor brands associated with a cause, given comparable price and quality. Yet, when they give at the supermarket, where does their money go? Is it really helping anyone?
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