Automotive Interior Materials Market: Global Industry Analysis and Forecast to 2020
The increasing automobile production and changing customer preferences in the interiors of their vehicles have been driving the automotive interior materials market. The original equipment manufacturers (OEMs) have been focusing largely on reducing the vehicle weight to increase their fuel efficiency which has been increasing their investment on the interior materials. Lighter vehicles consume less energy to accelerate as compared to their heavier counterparts. A 10% reduction in vehicle weight can increase the fuel efficiency by 6%-8%. The unstable global...
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