The Radio Agency Slams the Brakes on Auto Dealers' Ineffective Radio Advertising
Radio advertising experts, The Radio Agency, are trying to drive loud-mouthed car dealers off the air, because radio listeners are tired of their chest-thumping, triple-decibel tirades. But that's what one would expect from a specialist media agency that spends 100% of its time focused on making radio advertising work for its clients. Mark Lipsky, owner of The Radio Agency, recently published a LinkedIn article exposing the out-of-touch radio advertising that is still the standard for auto dealers and explains how...
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