Smith Publicity Employs "Book as a Business Card" Approach for Business Authors
Smith Publicity, with nearly 20 years experience in book marketing, is proving using the "book as a business card" is an effective marketing tool that provides authors credibility and can create new business opportunities. The firm develops campaigns focusing on promoting professionally-published books, which – along with resulting media exposure - can leave a longer lasting impression for businesspeople than the traditional business card.
View full press release