San Francisco, CA -- (SBWIRE) -- 11/03/2014 -- CSOFT International Ltd., a leading provider of globalization and communications solutions, announced today the introduction of Blossary.com as a business tool to help companies better define their products and services for improved sales force training and customer support.

Blossary.com: Expanding Your Business.

Businesses require staff to fully embrace their products and services. One way to do this is to ensure that the employees are fully aware of company products; from general understanding to in-depth knowledge of specific company terms and their definitions. Company paperwork and revision documents are not always accessible when employees need to review such company information and reprinting those documents when new products and services become available can be wasteful and inefficient. This can have a heavy negative impact on the development of employees and their understanding of the business.

Customers and their buying habits are changing; increasingly, customers are using technology to take advantage of easily accessible online information about products and services before buying via online or physical stores. This reinforces the importance of a company’s online presence and customer knowledge of their products and services. The ability to showcase snippets of information that may sway their interests towards purchasing from the company is critical.

Blossary.com: Defining Your Business.

Blossary.com allows creating content that specially represents a business, its products and services. Through the use of beautifully designed Company Blossaries, a company can make their entire company product and service catalogue – along with accompanying specialized terminology – easily accessible, clearly defined, and attractively presented. Company Blossaries will help employees know exactly what it is that they are providing and will ensure that customers know precisely what they are purchasing, whether they’re on their desktops or on the go! Company Blossaries are perfect resource tools for company staff as well as marketing tools for informing customers.

Take a look at some great Company Blossaries that are already helping businesses grow both employee and customer knowledge.

Business Blossary Competition.

Blossary.com has setup the Business Blossary Competition to help push services and products to the world. The most informative, well presented as well as the most shared and liked Company Blossaries stand a chance of winning up to $1000 USD! Sign up and start showcasing a business with Blossary.com.

For more information about the Business Blossary Competition click here.

About CSOFT
CSOFT International Ltd. is a world leader in localization and globalization consulting services, providing turnkey solutions for companies facing the challenges of engaging customers and markets across linguistic and cultural barriers. Recognized as one of the Top Innovative Companies in 2011 by IDC, we have an award-winning international team. In 2012, the company’s CEO was named one of Fortune Magazine’s 10 Most Powerful Women Entrepreneurs and a Tech Disruptor by CNN Money.

Media Contacts:
Elena McCoy
415-462-5674 (U.S./Europe)
elena.mccoy@csoftintl.com