Global Augmented Reality (AR) Market Research Insights 2018-2023- Google, Microsoft, Vuzix, Samsung
Augmented Reality (AR) is an interactive experience of a real-world environment whereby the objects that reside in the real-world are ""augmented"" by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.[1] The overlaid sensory information can be constructive (i.e. additive to the natural environment) or destructive (i.e. masking of the natural environment) and is seamlessly interwoven with the physical world such that it is perceived as an immersive aspect of the real environment.[2] In...
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