The Cervelo Cycles Story - To Make Riders Faster with Phil White on Voice America's Business Channel
Phil White and Gerard Vroomen took their bike company, Cervelo on a 16 year roller-coaster ride from a basement workshop in Montreal to the pinnacle of triathlon and road cycling. They realised their dream of seeing their bikes win in the Tour De France,the Olympics and Ironman. Gerard and Phil built the most sought-after brand in the cycling world in less than a decade. Join us to learn from my guest Phil White about his lessons from this incredible journey...
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