How Primark Leveraged Procurement to Keep the Business Afloat Amidst the Pandemic
Like many businesses, global fashion and homeware retailer Primark has been severely impacted by the pandemic meaning that flexibility and contingency planning were vital. Three issues that quickly presented themselves at the start of the pandemic were the closure of stores, new health and safety regulations, & logistical challenges as a result of border closures. Primark acted quickly to address growing spend categories and reengage pre-existing vendor relationships in the face of significant far-reaching disruptions.
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