Recently Released Market Study: Wound Care in Ireland
First aid kits products were not sold in large volumes in Ireland and this low uptake continued to limit growth, although many consumers may keep a small kit either at home or in their car. First aid kits that were bought for this purpose were a one-off purchase which was not repeated on a regular basis. The replenishment of the kit, when necessary, was undertaken as items were required, for example, replacing a used box of plasters or a single...
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