Recently Released Market Study: Meat in India
An increase in total meat volume sales in 2011 can be attributed to higher disposable incomes. With nearly 50% of the population being below the age of 30 and an overall increase in discretionary income, Indian consumers are moving away from their religious beliefs, especially the younger generations. The young consumers of the country are open to eating non-vegetarian food more than the older generations. A major section of the country remains purely vegetarian, with vegetables and fruits the...
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