Use of External Brand Names for Own Advertising
GRP Rainer Lawyers Tax Advisors, Cologne, Berlin, Bonn, Bremen, Düsseldorf, Essen, Frankfurt, Hamburg, Hanover, Munich, Nuremberg, Stuttgart and London grprainer.com/en explain: In its judgment of 21 March 2013 (Az. 6 U 170/12), the Frankfurt Higher Regional Court (OLG) ruled that the trademark holder is entitled to injunctive relief from the Trademark Act (MarkenG) against the shopkeeper, if said shopkeeper uses the external brand name as a component of its advertising. The defendant promoted his goods with billboards featuring the plaintiff’s...
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