Just Released: "Organic Beverages in Mexico"
Organic beverages remained underdeveloped during the review period and was highly concentrated on coffee since 82% of total organic beverages sales were in coffee. Organic beverages faced the same problems that restricted their expansion: lack of consumer awareness about the products; expensive prices (for example organic instant coffee is 40% more expensive than the standard product); and very little attention from large manufacturers. In 2012, organic beverages was only targeted at affluent,...
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