NetSuite Magazine (March 2014) - 5 Tips for Retail Success with Analytic Tools
From the smallest boutique to a hundred-billion-dollar big box store, the retail industry represents more than $4 trillion in sales and hundreds of thousands of online and offline businesses. Burdened with bare-bones margins, retailers have for years leveraged data and analytic tools to survive in a competitive environment. Here are five tips to help you win sales by better understanding your customer using data analysis and business intelligence (BI) software tools.
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