The Radio Agency Announces the Top 10 Rules of Sports Radio Advertising
Radio is on the upswing, and in no arena more so than sports. Sports radio has always had a traditionally strong base of listeners, in large part because it's the most convenient way to know what's going on during a game at every moment, no matter where the listener is located – whether in the car, grocery store or even through headphones at an entirely different event. Accordingly, radio ads can have lucrative results on sports-oriented channels or during relevant...
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