ICT Investment Trends in Pharmaceuticals; Enterprise ICT Spending Patterns Through to the End of 2016, New Report Launched
The pharmaceutical industry is in the midst of fundamental changes, brought on by the increasing concerns over the expiry of patents, weak product pipelines, and competition from generics. However, increasing prosperity in emerging markets is creating new avenues for pharmaceutical companies to increase their top-line growth. Thus, to meet the challenges and exploit the opportunities, pharmaceutical companies are increasingly looking towards advanced technologies to stay ahead of the intense competition in the field.
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