Egypt Cosmetic Market, Personal Care, Companies Demand and Trends
Cosmetics are products used for cleansing, promoting attractiveness, or enhancing the appearance without affecting the body's structure or functions. The trend for healthy and glowing skin among consumers has stimulated the demand for these products, especially those improving skin conditions. At present, skin care products, such as sunscreen and moisturizers, are in higher demand due to the awareness of effects of exposure to sun on skin.
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