Growing Mobile Commerce Triggering the Growth of LBS
Advances in the internet and network technology and the rapidly growing number of mobile personal devices result in the fast growth of Mobile E-Commerce and M-Commerce. A special case of M-commerce is Location Based Services (LBS) where often the actual position of the terminal is used in the service provision. Moreover, convergence between location-based services and mobile commerce is gaining momentum and a primary driver of this convergence will be Near Field Communication (NFC), which bridges the online and offline...
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