P&S Intelligence

Growing Demand for Enhanced User Experience and Safety Features Driving the Growth of the Indian Automotive Hmi Market

The major factors driving the market growth are increasing passenger car sales in the country, rising in-vehicle connectivity, and increasing demand for in-vehicle safety and comfort features.

 

New York, NY -- (SBWIRE) -- 08/20/2018 -- Automotive HMI comprises multiple systems that allow drivers to interact with their vehicle. It is not only a principal connector between driver and vehicle, but also bridges the gap between the driver and interior systems in a passenger car. It uses various mechanisms such as voice commands, touch, and human body language as operating instructions to operate the systems in a vehicle. According to a research report published by P&S Intelligence, the Indian automotive HMI market is projected to grow at a soaring pace during the forecast period. The growth of the market is majorly driven by the growing in-vehicle connectivity, rising demand for enhanced user experience and safety features, and increasing passenger car sales in the country.

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Safety and security is another aspect that is expected to drive the growth of this market. This aspect is increasingly gaining importance from consumer's perspective in the country. Automotive HMI solutions offer a variety of ways to communicate, such as voice interactions, touch screens, and mobile devices that help drivers to notice and understand important information, reducing distractions while driving. Many alert systems inform drivers about speed traps, traffic situations, permissible speed limit (on a certain route), and traffic signals. With the help of such alerts, drivers are able to follow traffic rules and regulations. As these alert systems become more prevalent in vehicles, it is crucial for the driver to be able to understand the implementation of this technology. Automotive HMIs are enabling interactions between the drivers and safety systems. The development of interactive HMI systems integrated with smart features is expected to propel the growth of the market in the country for a long term.

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An important objective of many HMI systems is to keep the passengers and drivers connected to the outside world. Consumers are increasingly expecting their cars to perform tasks similar to their computer or smart phones. Amidst this, interruptions in connectivity act as a major restraint for the growth of automotive HMI market in a country like India, where the internet access is still limited and intermittent, mainly due to inconsistency in the network offered by service providers, which differs from region to region.

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Some of the major players operating in the Indian automotive HMI market are Panasonic Corporation, Visteon Corporation, Robert Bosch GmbH, Continental AG etc.