Pune, India -- (SBWIRE) -- 12/15/2018 -- Market Analysis:

Global Herbal Toothpaste Market is estimated to grow at CAGR of 4.3% backed by growing demand for herbal toothpaste, various herbs and increasing variety of herbal toothpaste are the key growth drivers responsible for the growth of global herbal toothpaste market. Growing awareness about healthy lifestyle and toothpaste enriched with various herbs has also boosted the sales of herbal toothpaste.

Globally with huge demand for herbal toothpaste, this market will continue to grow, due to increasing oral health awareness in recent years. Key players are investing in R&D for innovating product line as herbal toothpaste market's growth is directly proportional to the scope of innovation due to highly competitive market. Moreover, key players are also investing in partnership with various food chains as the main focus area is to grow the consumer base. Due to the increasing working class population and disposable income, there is rise in the demand for herbal toothpaste.

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Increasing number of oral health conscious consumers in both developing and developed economies, is one of the driving forces for this market. Key players are also investing in R&D so as to focus on development of new product line with improved formulations. Herbal toothpaste are consumed by many consumers as it helps in maintaining fresh mouth as well as protection against dental issues such as pyorrhea, gum bleeding, cavity and sensitivity, which are faced by many consumers now-a-days, hence consumers are trying to find natural remedies for oral health problems. Herbal toothpaste is loaded with ingredients such as neem, mint, basil, spice extracts, meswak and others. Hence, this market will grow at a CAGR of 4.3%

The major competitors in this market are inclined to increase their footprint across the world by acquiring local and regional players. Apart from this, the companies are introducing their products in the developing economies in order to penetrate the untapped market. Major players are also investing in R&D initiatives especially to develop superior & high quality products by including herbs such as neem, mint, basil, spice extracts, meswak, and others. This factor will help them to penetrate the emerging herbal toothpaste markets and fulfil the growing demand. Improving economic conditions and impact of western culture on Asia Pacific region is driving the growth of this market, especially in countries like India and China, where China dominated the market followed by India.

Leading Key Players Trend:

This report includes a study of strategies such as mergers and acquisitions, product launches by the major herbal toothpaste market players. It further includes product portfolios, developments of leading major players which includes

The key players profiled in the Herbal Toothpaste Market are as GSK group of companies (U.K.), Colgate-Palmolive Company (U.S.), Procter & Gamble (U.S.), Unilever (U.K.), The Himalaya drug company (India), Henkel AG & Co. KGaA (Europe), Dabur (India)

Segments:

Herbal toothpaste market has been segmented on the basis of ingredients type such as neem, mint, basil, spice extract, meswak and others. Herbal toothpaste dominates the market, because of its enrichment in various ingredients.

On the basis of certification type, the market is segmented into GMP, ISO9001, and others.

On the basis of application, this market is segmented into adults, children, and babies.

On the basis of distribution channel, this market is segmented into store based such as hyper and super markets, specialist retailers, convenience stores, and others, and non-store based

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Regional Analysis:

Global herbal toothpaste market is segmented into Europe, North America, Asia Pacific, and Rest of the World (RoW). Among these, Asia Pacific has the major market share followed by North-America. Increased production of herbal toothpaste in India, China is projected to generate a high revenue from Asia Pacific region during the given forecast period. Changing consumer preferences for natural and authentic products will support the sale of herbal toothpaste in various region during the forecast period. Also, new flavors and various innovative products are introduced by key players which is playing a major role to upsurge the sales of herbal toothpaste in the recent time. However, Asia Pacific region is estimated to witness a maximum growth in the global herbal toothpaste market during the forecast period of 2017-2023.