Boston, MA -- (SBWIRE) -- 10/02/2013 -- RTD coffee saw further strong off-trade volume growth of 10% in 2012. This was nearly as strong as the 11% CAGR of the review period, showing that the category remains dynamic. A further decline in average off-trade unit price was seen in 2012. This was a consequence of growing private label sales. As a result, current value growth was weaker at 9%, with value sales reaching EUR298 million.

Euromonitor International's RTD Coffee in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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- Get a detailed picture of the RTD Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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