Burnley, Lancashire -- (SBWIRE) -- 03/15/2017 -- When it comes to digital marketing, many people do not like to spend their money, however it has recently become apparent that the same people who're spending the bare minimum on marketing, are the exact same people who're wasting the majority of their budgets. Not only are a number of people opting to take on the marketing of their websites themselves, but they are also making mistakes which are costing them money and losing them business. In line with this one leading digital marketing service provider and PPC agency, Ranking Solutions, have recently revealed some PPC mistakes that all need to avoid when looking to market on Google AdWords effectively.

The PPC mistakes in which the company are advising people to avoid are as follow:

- Poor copy
- Neglecting as extensions
- Ignoring negative keyword
- Not bidding on own brands
- Failure to learn customer lifetime value
- Using the wrong matches

A spokesperson from Ranking Solutions was incredibly keen to comment saying, "Here at Ranking Solutions we hate seeing people making PPC mistakes, knowing that they are losing money and custom and us not being able to do anything about it. This is why we have provided these tips, in order for people that are running their own campaigns to take on board. If anyone requires further details regarding any of the things listed, we urge them to get in touch with our incredibly knowledge and helpful team today."

About Ranking Solutions
Ranking Solutions is Lancashire's leading digital marketing agency, boosting over 15 years' experience within the sector. Offering SEO, PPC, Social Media marketing and so much more, the company are thoroughly able to assist al business looking to succeed online, no matter how big or small they m ay be and what industry they are in. To take a look at their services and find out more information about the company, visit their website today.

PR Contact:
Company Name: Ranking Solutions Ltd
Tel: 01282 452096
Website: www.rankingsolutions.com
Contact person: Gareth Owen
Email: Gareth@rankingsolutions.co.uk
Address: Suite 1-4 Holker Business Centre Colne BB8 8EG