Sellbyville, DE -- (SBWIRE) -- 10/10/2018 -- MVNO market is expected to witness high demand pertaining to the increasing demand for mobile wallets such as Apple Pay & Android Pay supported by government initiatives across the globe. The growing digital commerce activities coupled with the increasing mobile data speed available at affordable prices are significantly favouring the market growth. However, reduced profit margin and low tariff rates may pose a hurdle to the MVNO market share.

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Growing need among the players for service differentiation is expected to play a vital role in the MVNO market growth. These companies integrate the products and services provided by the Mobile Network Operators (MNOs) with loyalty programs and financial services. The players are constantly adding innovative products and service bundles to their offerings as the subscribers are demanding service bundles that satisfy most of their mobility requirements. The growing number of lucrative offerings resulting from the increasing competition will drive the industry growth in the next seven years.

Growing trend of M2M connectivity and IoT is expected to drive the MVNO market with a number of IoT devices in use projected to reach about 20.5 billion by 2020. These devices require connectivity to leverage their full potential, creating opportunities for the players in the industry. High degree of agility and high innovation capabilities of these players make them an attractive option in the IoT connectivity space. Due to this, the players have a tremendous growth potential, particularly in the connected cars and smart cities applications. Companies such as PodM2M, a player in the industry catering to the mission-critical connectivity solutions, are collaborating with industries and institutes to provide customized services. PodM2M provides IoT connectivity to the Trans-African Hydro-Meteorological Observatory (TAHMO) to connect 20,000 weather monitoring stations across the African sub-continent.

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The light MVNO market is anticipated to witness growth at over 12.5% due to the increasing adoption and consumer focus on low-cost services. The business model requires low investment, allowing a large number of players with low budgets to enter the industry. Also, the players with this business model can focus on niche customer segments that are difficult for an MNO to address. Increasing demand for customized offerings will provide growth opportunities to the light MVNO market.

With a revenue contribution of over 45% in 2014, Europe dominated the global MVNO market pertaining to the favourable pricing trends and the presence of large number of service providers in the region. Additionally, government initiatives in countries such as UK & Germany are encouraging the industry players to intensify the competition and reduce the prices of services provided. Furthermore, the presence of key MVNO players is expected to boost the revenue across the region.

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Asia Pacific MVNO market is expected to grow significantly owing to the increasing presence of China handset manufacturers and rising acquisition of licenses by internet operators such as Alibaba & Baidu. Liberalization of the mobile markets and introduction of favourable regulations by the regulators in China are contributing to the growth of the operators present regionally. The MVNO players are increasingly focusing on establishing and expanding services to the Latin America and MEA market, which are expected to witness considerable growth over the forecast timeline.

Companies operating in the global MVNO market include 7-Eleven Speak Out Wireless, AirVoice Wireless, Anywhere SIM, Asahi Net, Asda Mobile, Best Cellular, Boom! Mobile, Boost Mobile, BT Mobile, ChatSIM, CJ HelloVision, Consumer Cellular, Cricket Wireless, Dataxoom, Drillisch Telecom, Eco Mobile, Exetel, FreedomPOP, Freenet AG, GiffGaff, Japan Communications, Inc., Kajit, Lyca Mobile, Net10, ONO Spain, Ortel Mobile, Project Fi, Red Pocket Mobile, ROK Mobile, Sipgate Wireless GmbH, SpeedTalk Mobile, Straight Talk, Talktalk, Tracfone Wireless, Inc., Truphone GmbH, Voiceworks GmbH, América Móvil, AT&T, BT Mobile, Etisalat, MTN Group, NTT DoCoMo, O2, Orange, SK Telecom, Telekom, Three UK, Tesco Mobile, Verizon, U.S. Cellular, Virgin Mobile, Vodafone.

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