Seattle, WA -- (SBWIRE) -- 09/25/2019 -- Abnormal cell growth in the body can cause various types of cancers. These cells are called malignant cells or tumor cells and have the potential to spread or invade other parts of the body. The branch of medicine, which deals with prevention, diagnosis, and treatment of cancer or tumor is called oncology and the nutrition of the cancer patients during or post treatment is termed as oncology nutrition. Proper nutrition plays a major role in the management of cancer and aids in fighting the illness by providing endurance against the after effects of the treatment.
Oncology nutrition may include, milk and dairy products, eggs, meat, poultry, fish, tofu, fruits, vegetables, bread, grain, cereal products, and others. Moreover, consumption of high fat and calorie food can prevent weight loss in cancer patients during treatment. Proper nutrition can aid the management of the side effects of cancer treatment and accelerate the recovery of a patient, thereby enhancing the quality of life. Proper nutrition can also help to heal wounds from chemotherapy or other therapies.
Key players in the market are focused on launching new products to expand their product portfolio, which in turn is expected to boost the oncology nutrition market growth. For instance, in 2016, Hormel Food Corporation, a U.S-based meat food products company, launched a line of packaged ready-to-eat meals for cancer patients, which are called as Hormel Vital Cuisine. These meals are high in carbohydrates, proteins, and fats and to recover from loss of muscle mass and energy during cancer treatment.
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Key players in the market are also focused on adopting collaboration and partnership strategies to enhance their market share. For instance, in 2017, Celgene Corporation, a U.S based biotechnology company, collaborated with Savor Health, which offers cancer patients expert dietary solutions. The collaboration was a part of Celgene Corporation's awareness program 'Cooking. Comfort. Care' that focused on increase awareness regarding the advantages of nutritional food for pancreatic cancer patients. Such awareness campaigns about nutritional food for cancer patients are expected to propel growth of the oncology nutrition market.
Furthermore, high prevalence of cancer is expected to contribute to the oncology nutrition market growth. For instance, according to a study conducted by National Cancer Institute in 2018, around 15,112,098 people in U.S. were diagnosed with cancer in 2015, whereas in 2018 around 17 million new cases of cancer were recorded. However, high cost of oncology nutrition products is expected to hamper the market growth. For instance, Nutricomp Energy HP by B. Braun Melsungen AG costs over US$ 8898.
North America is expected to dominate the global oncology nutrition market due to launch of new oncology nutrition products by key players. For instance, in 2005, Millennium Biotechnologies, a research based nutraceutical company, launched Resurgex nutritional supplement. This supplement is designed to support immune support and increase energy in cancer patients. Thus launch of nutritional supplements by key players to enhance and strengthen the immune system as well meet all the nutritional needs of cancer patients is expected to boost growth of the oncology nutrition market.
Asia Pacific oncology nutrition market is expected to witness growth due to increasing awareness campaigns for nutrition of cancer patients. For instance, Singapore Cancer society will be organizing their awareness campaign - Gastric Cancer Awareness 2018, in August 2018. This campaign mainly focuses on the importance of maintaining good nutrition during and after gastric cancer treatment. Such awareness campaigns are expected to fuel growth of the oncology nutrition market.
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Oncology Nutrition Market Taxonomy:-
By Cancer Type:-
Breast Cancer
Liver Cancer
Lung Cancer
Pancreatic Cancer
Blood Cancer
Esophageal Cancer
Head & Neck Cancer
Stomach & Gastrointestinal Cancer
Others
By Distribution Channel:-
Hospitals
Retail Pharmacies
Online Pharmacies
By region:-
North America
Europe
Latin America
Asia Pacific
Middle East
Africa
Oncology Nutrition Market Major Players:-
Key players operating in the oncology nutrition market include Danone, Nestle S.A., B. Braun Melsungen AG, Abbott Laboratories, Fresenius Kabi AG, Mead Johnson & Company, LLC., Meiji Holdings Co. Ltd., Hormel Foods Corporation, Global health products Inc., and Victus.
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