Seattle, WA -- (SBWIRE) -- 11/14/2019 -- Polarizing films are made up of dyeing of polyvinyl alcohol (PVA) compound and possess excellent properties such as heat resistance and high durability. The polarizing film offers only light to pass with certain oscillation. They are widely used in many optical techniques and instruments and find applications mostly in LCD and photography.
Rising demand for mobile phones and television displays around the globe is expected to propel the market growth of polarizing film market over the forecast period. For instance, the Department of Telecommunications India, in 2017, reported that around 92.03 of every 100 citizens use cellphones in India. On the other hand, the availability of alternatives such as optical films in the market and fluctuating prices of raw material are expected to impact the market growth negatively.
Market Outlook
Based on application, the television segment accounted for the largest market share in polarizing film market in 2017 and this can be attributed to growing sales of television sets worldwide as they are highly efficient and provide advantages such as high display contrast & readability, clear image view, and high surface transmission. According to India Brand Equity Foundation, the television market in India is expected to grow to US$ 11.78 Billion in 2018, from US$ 9.23 Billion in 2016, which accounts for an increase of 12.97% over 2016–2018.
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Based on product type, the LCDs segment exhibited relatively high growth in the polarizing film market in 2017 and is expected to witness the same trend during the forecast period (2018-2025). The polarizing film is used as a core material that enables displaying of clear images on LCD screens. Moreover, key players in the market are focusing on introducing LCDs for application in various products. For instance, in 2016, Samsung SDI Co., Ltd., company introduced Starem POL, which is a polarizing film that helps to convert unpolarized light into linearly polarized light by transmitting the incident beam, which propagates in one direction.
Asia Pacific is expected to be the fastest-growing region in the market over the forecast period owing to increasing demand for LCD & LED screens in emerging economies of China and India from the electronic industry. For instance, according to India Brand Equity Foundation (IBEF), in India, the production of LCD TVs was valued at US$ 2.54 billion in 2015, which increased to US$ 3.3 billion in 2016. Moreover, rising initiatives from manufacturers of smartphones and tablet PCs for developing thinner products are expected to raise the demand for thinner and more flexible displays. For instance, in 2016, Nitto Denko Company introduced new revolutionary Ultra-Thin Polarizers, which are thinner and more resistance to shrinkage applicable in LCD and organic EL (electro luminance) display devices.
Key Players
Major players operating in the market include Nitto Denko Corporation., Ltd, 3M Company (US), DowDuPont, EFUN Technology Co., Ltd, Fusion Optix, Gamma Optical Co., LTD., Kolon Industries Inc., Samsung SDI Co. Ltd., and others.
Key players are heavily investing in mergers & acquisitions and joint ventures, in order to expand their presence globally. For instance, in January 2018, Nippon Mektron, Ltd. acquired Nitto Denko (Suzhou) Co., Ltd., to improve its market standing in China.
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Market Taxonomy
Based on product type, the polarizing film market is segmented into:
- LCDs (Liquid-Crystal Display)
- OLED displays (Organic Light-Emitting Diode)
Based on technology, the polarizing film market is segmented into:
- Super Twisted Nematic (STN)
- Thin Film Transistor (TFT)
- Twisted Nematic (TN)
Based on application, the polarizing film market is segmented into:
- Television
- Monitor
- Laptop Notebook
- Mobile Phones
- Others
On the basis of region global air treatment products market is segmented into:
- North America
- South America
- Europe
- Asia Pacific
- Middle East & Africa
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