Successories Motivational Posters Find Tough Generic Competitors During Downturn
Generic competitors in the motivational poster niche offer up to 65% savings from name brand market leaders.
Clearwater, FL -- (SBWire) -- 08/22/2011 --US debt has been downgraded. The economic numbers scream slowdown ahead. Will jobs ever rebound to pre-2008 levels?
Businesses who are concerned with employee morale no longer have to pay premium prices for motivational merchandise.
Inspirational prints are not a new idea.
Hundreds of years ago women would needlepoint messages with pictures, sometimes religious, sometimes a family crest with a motto, sometimes a simple message filled with purpose. These messages are part of the success of our culture.
In the 1980's Successories pioneered the development of inspirational and motivational posters ( http://www.artinspires.com/display_motivational.asp ) by placing inspirational captions on beautiful photographs. However, since then numerous generic competitors have entered into this marketplace, offering similar products at greatly reduced prices.
"The motivational posters marketplace is extremely competitive," says Charlie Duckworth from ArtInspires.com. "We need to practice what we preach in terms of motivation and inspiration, because at almost every corner there are new competitors looking to capture our customers. You either walk the talk or you perish."
"During these tough economic times business like ours who focus on selling motivational merchandise have really been tested to practice what we preach. Our focus has always been to provide the best value for merchandise offered. Customers looking to purchase framed motivational posters can pay as much as $195 plus shipping with competitors for their merchandise. At ArtInspires.com we have kept our prices at $74.95 since 2006. Plus we offer free shipping. For value oriented customers we are capable of saving them over 65% for the same product," explained Duckworth.
Generics in every industry offer their product at huge discounts from the original name brand. In the pharmaceutical industry it is not uncommon for people to be able to purchase generic medications for similar savings and discounts. These are tough economic times, and while millions of consumers recognize the simple and profound empowerment that can occur with a motivational poster, there is no reason to pay premium prices unless you have money to burn.
During these challenging economic times this message is resonating in the marketplace. Companies who focus on selling motivational merchandise preach the gospel that "you either define the event or the event defines you!"
"Peak Performers have a reason why they accomplish their goals. We have done our best to capture the essence of this peak performance energy in our newest motivational poster releases. We are very proud of our newest artwork and consider it to be the most inspirational in our gallery. This is a great time to reflect on those who have made a difference in our lives, and to thank them for what they have done on our behalf," said Duckworth. "Since we're in the business of making sure people are recognized, we are thrilled to bring this new product line to the marketplace. Our newest posters are perfect gifts to team members for a job well done."
The complete selection of ArtInspires motivational posters can be seen at http://www.ArtInspires.com/display_motivational.asp
A video highlighting some of the company's best sellers can be seen on YouTube at: http://www.youtube.com/watch?v=SrSfHsConZo
"This is a great time to reflect on those who have made a difference in our lives, and to thank them for what they have done on our behalf," said Anderson. "Since we're in the business of making sure people are recognized, we are thrilled to bring this new product line to the marketplace. Our newest posters are perfect gifts to team members for a job well done."
About ArtInspires.com
ArtInspires.com ( http://www.ArtInspires.com ) is a leading online retailer of motivational posters and offers free shipping on all orders. The company sells framed or unframed motivational posters, as well as art prints in a variety of categories, such as abstract, contemporary, fantasy, and landscapes, to name only a few.
"When Art Inspires, Dreams Become Realities." To learn more or to order, visit http://www.ArtInspires.com
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Media Relations Contact
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